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Effective: October 1, 2020
Updated: May 7, 2025
This Privacy Notice (Notice) describes how and why Walmart Insurance Services (WIS) collects, uses and discloses nonpublic personal information as part of its business. WIS provides health insurance brokerage services to you using online services and live interactions with WIS insurance agents, such as phone and email. We are not an insurance provider. We also provide information and education on various health insurance coverage options that are tailored to the unique needs of inquiring consumers.
WIS collects information from you through its online services, such as its website, WIS insurance agents, and third parties that support our business. To use the WIS website, webforms and agent services you must share personally identifiable information with us. We use the information it collects to review a list of available health insurance products and services and tailor a health insurance coverage quote from third party health insurers that is unique to you. If you choose to accept a quote, WIS will use your information to support you in executing a coverage with the health insurer.
This Notice applies to Walmart Insurance Services, LLC, referred to in this Notice as “WIS.” This Notice applies to WIS, its employees, and the services it provides, such as through websites we own and operate.
Please note that the insurance companies that issue your policies and our marketing partners, such as social media sites, may have nonpublic personal information about you. This Notice does not apply to information collection by other parties, including websites maintained by other companies, such as insurers and social media sites, even if you use their sites and services to connect with us. You should review the privacy policies made available by these other parties, which will apply to any information that is collected, used or disclosed by them.
WIS collects the categories of personal information listed below, including:
WIS collects information in the following ways:
WIS uses and shares the information it collects for the purposes further described below.
You also passively provide us information in other ways through technology. Some of this information may be linked to you personally. This information helps our websites and mobile services work correctly and supports our customer analytics efforts – our work to understand our customers’ needs and provide information about our products and services. Here are some examples:
Device Information
We collect technical information when you visit our websites or use our mobile applications or services. This includes information such as Internet Protocol (IP) address, the type of mobile device you use, your device operating system and browser type, a unique device identifier, the address of referring websites, the path you take through our websites, and other information about your session on our websites. You may be able to control some of this information collection via your device or browser settings.
Browsing Information
We use our own and third-party technologies such as cookies, web beacons, and mobile device identifiers to collect information about the use of our websites and mobile services. We use these tools to provide an integrated and more personalized shopping experience for you. For example: cookies allow us to provide you relevant information as you use or return to our sites; web beacons allow us to know if a certain page was visited, an email was opened, or if ad banners on our websites and other sites were effective. Under certain circumstances, we permit third parties to collect information on our websites for their own business purposes using cookies, web beacons, iframes and similar technologies. You may be able to control some of this information collection via your device or browser settings.
Interest-Based Ads
We personalize your experience by showing you advertisements that are tailored to your interests. For example, if you browse our website or engage with our services online, we may show you ads about WIS as you continue to browse the Internet. We belong to ad networks that may use your browsing history across participating websites and mobile services to show you interest-based advertisements. You may also see ads for Walmart on participating websites and mobile services based on how you browse. Learn more about interest-based ads.
WIS will use your information to:
We share any of the information we collect or maintain about you for a variety of business purposes. Here, we describe when we share customer information and whether you can limit this sharing:
|
Reasons We Can Share Your Nonpublic Personal Information |
Does WIS Share? |
Can You Limit this Sharing? |
|
For our everyday business purposes, such as processing your requests, providing services, and responding to legal investigations |
Yes |
No |
|
For our marketing purposes – to offer additional products and services to you |
Yes |
No |
|
For joint marketing with other financial companies |
Yes |
No |
|
For our affiliates’ everyday business purposes – information about your transactions and experiences |
Yes |
No |
|
For our affiliates’ everyday business purposes – information about your creditworthiness |
No |
We do not share |
|
For our affiliates to market to you |
No |
We do not share |
|
For nonaffiliates to market to you |
No |
We do not share |
Additional Information Regarding Our Everyday Business Disclosures
As noted above, we share nonpublic personal information for a variety of business purposes. More detail regarding some of our everyday business purposes for these disclosures is provided below:
Insurance Providers
WIS works with insurance providers to provide you with quotes and rates unique to your healthcare coverage needs. When you submit a request to us, you are authorizing WIS to share the information we have collected with insurance providers to evaluate your eligibility, process your request, and potentially deliver a quote or other response. WIS will receive and disclose information from and to insurance institutions as needed to perform insurance transactions involving you. The insurance providers’ use of your information will be subject to their privacy policies. Please refer to their privacy policies to learn more about their information collection practices and the choices you can make about how they use and disclose nonpublic personal information.
Service Providers
To provide and protect our services, WIS may share the information we have about you with those businesses that provide services to WIS. Service providers are permitted by us to use nonpublic personal information to provide us with services, such as marketing; hosting our online services; evaluating requests or applications for products and services; measuring and optimizing the performance of our online services, including websites and webforms; and helping us prevent and detect fraud and information security risks.
Other Everyday Business Purposes
We use and disclose nonpublic personal information for a variety of other everyday business purposes, as permitted by law, which (subject to state law) may include:
To help protect your nonpublic personal information from unauthorized access and use, we use reasonable security measures. These measures include physical, technical and administrative safeguards to protect your personal information.
We will keep the personal information we collect about you for as long as necessary to carry out the purposes set forth in this Privacy Notice or any other notice provided at the time of data collection, but no longer than as required or permitted under applicable law or internal Walmart policy. We dispose of the personal information we collect in accordance with Walmart’s retention policies and procedures.
Under applicable law, you may have a right to access or request a copy of the nonpublic personal information we maintain about you. In some cases, we may direct you to the health insurer that issued your policy, or the health care provider to which the information pertains.
Under applicable law, you also may have the right to request that we correct, amend, or delete your nonpublic personal information. If you believe that the nonpublic personal information we have about you is incomplete or inaccurate, please contact us.
If our information collection, use, and disclosure practices change from what we have described in this Notice, we will update this Notice. If you are entitled to opt out of any new disclosures of information, we will provide you with a reasonable opportunity to opt out.
To contact the Customer Service Team about this Privacy Notice or about how we handle your personal information, visit our Store & Corporate Feedback page and select “Company Feedback and Questions.” Alternatively, write or call us at:
Walmart Corporate Privacy
702 SW 8th Street, MS #0160
Bentonville, AR 72716-0160
833-573-1122